More than 13 billion apps have been downloaded so far in 2013, which is more than the total from the entire year in 2012. So what does this mean? Well, clearly, apps are important. Just ask Facebook, which spent a mind-blowing $1 billion alone last year to purchase a then little-known app called Instagram.
These days people shop, get directions, check social media accounts, look up recipes, play games and read the news – all from the palm of their hand. In fact, most people don’t go anywhere without their smartphone, and in the busy world we live in, getting information and entertainment quickly is the key to our mobile lives.
Here at Gate6, we build custom apps for businesses and bring game-changing ideas to life. Recently The List, a nationally-televised news show, came by to interview our CEO, Manish Mamnani, to learn more about creating smart and innovative applications. While most simple apps can be created with templates, at Gate6 we build really intelligent apps that are truly useful for an audience. We develop smartphone and tablet apps that can be used on either Android or iOS platforms. Our designs fit any screen size and resolution and we can build apps with interactive data, push notifications, GPS and camera functions.
What makes our app building service so valuable is our ability to write custom APIs to connect a mobile app to an existing web or database application. Companies can send and retrieve information between their main system and the people using their mobile app for better customer service, data collection and conversion. From a brand perspective, building a custom app is a great idea because it can improve recognition and customer interaction.