To ideate, write, and edit copy for all offline and online marketing communications campaigns (internal + external).
Research and understand the organization's needs and target audience, through online searches, reviews of the product on various portals, client feedback, social media platform pages, etc.
Write engaging blog posts (1-2/week) following SEO guidelines
Exceptional writing skills with a wide vocabulary and ability to quickly conjure copy out of nowhere with perfect grammar, punctuation, and spelling
Create copy for email campaigns, catchy one-liners, captions etc. which portray a clear message and accurately reflect the tone and style of the product and increase the overall reach to a new audience.
Edit content produced by other members of the team
Analyze content marketing metrics and makes changes as needed
Create a complete content calendar and timeline.
Plenty of experience writing marketing content for the tech industry, including in-depth, technical copywriting. (Experience in healthcare and cyber-security an advantage)
A very strong command of written American English grammar, usage, diction, and spelling
Any educational background(graduation/post-graduation) preferable in English, communications, or related field.
3+ years of experience in B2B marketing/ copywriting/ content creation
Has Receptiveness to feedback and willingness to meet deadlines.